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Programmatic Senior Manager at Omnicom Media Group
London, United Kingdom


Job Descrption

The role requires several years of experience managing Programmatic brand activity and experience of team management. The ideal candidate will be confident managing client relationships and managing a team towards the goal of driving results and insight for the client. They will also be process orientated with experience of using tools & tech to manage activation for complex, multi-market client structures.

 

Reporting to the Associate Director, the Digital Manager is integrated into all aspects of Biddable media & wider Programmatic marketing & Ad Tech practices for the client and its many products across European markets.  Additional responsibilities will include supporting a junior team with planning, optimization, reporting and task/communication organization. The focus will be on delivering Brand results  against the Strategy & Planning team goals, but working with a wider performance team on requirements in social, PPC, display & video. There will be the opportunity for the successful candidate to learn other channel specialisms for a more rounded biddable outlook.

 

This is an incredible opportunity for an individual with a strong Programmatic background to join one of the largest media agencies delivering award-winning work on a daily basis.

 

Team Management

  • Support the Associate Director in managing a team of 1-2 juniors.
  • Be responsible for your team’s output, acting as the escalation point when required
  • Lead PDP reviews and goal setting for your team
  • Contributing to the PHD company culture, whether it’s writing POVs, participating in our charity events, or sharing your latest Excel trick
  • Working with junior members of the team to upskill them on Programmatic & Social activation and other relevant areas

 

Strategic Account Management

  • Lead day to day communication between the agency, our brand planning team and client stakeholders
  • Deliver Brand-led programmatic media planning, making recommendations for YouTube, Connected TV and impactful/ premium buys
  • Work with your team to produce and present scheduled reporting requirements
  • Uncover and understand client objectives, challenges, and needs in order to actively provide solutions across Programmatic. Example of solutions include: Reporting Dashboards and Templates, Forecasting Methodology, Paid Media Integration with other activity, Best Practice documents, POV’s on the latest industry developments, or Optimization Roadmaps
  • Deliver highly bespoke curation in controlled programmatic environments working directly with SSPs to delivery premium and optimised brand ativity
  • Create & maintain a framework for Quarterly Business Reviews
  • Be the point person for best-in class optimisation, testing and measurement projects.
  • Drive the testing & innovation agenda, ensuring that the client is at the forefront of programmatic buying
  • Be the point person for new programmatic capability integration into existing process and setup

 

Campaign Management/Optimization

  • Provide Digital Leadership including status updates on Programmatic deliverables on a regular basis, including management of deadlines and reporting
  • Managing the creation of integrated digital media plans based off a sound technical understanding of the digital eco-system and available platforms
  • Understanding partner(s) technology capability/functionality
  • Helping identify new platforms and/ or ad products for your client
  • Work with your team to track and manage media budgets
  • Conduct analysis of ongoing results to identify campaign trends and key insights to help meet and exceed client goals
  • Work with your team to deliver business goals (i.e. ROI/budget/traffic)
  • Assisting junior members of the team with their campaign activation, optimization and reporting
  • Have a point of view on best in class measurement solutions to apply to your campaigns
  • Maintain consistently high standards within the team for data accuracy & reporting

 

Experience and Skills:

  • Experience working in Programmatic and/or Social planning and/or activation
  • Demonstrate passion and knowledge of the Programmatic & Ad Tech and/or Social channel
  • Team Management experience and a passion for developing people
  • Have a passion for learning new things and delivering successful projects
  • Have strong organizational skills, being able to manage multiple projects at once
  • Ability to manage challenges of various clients and market interests in a culturally sensitive manner
  • Have excellent numerical skills and confidence analysing data using Excel
  • Be a proactive self-starter
  • Have excellent communication and listening skills
  • Be responsive to feedback
  • Strong spoken & written English
  • Ability to speak other European languages is desired, but not essential

DE&I

 

Our vision is to be an agency group where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects Real Britain and the cities where we are based, where everyone is able to bring their true selves to work, diverse voices and minority communities are valued, heard and well represented.

 

Be Your Best

 

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Attraction team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.

 

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on www.omgukcareers.com


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