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Senior Marketing Communications Executive (Fixed Term Contract) at Alcumus
Cardiff, United Kingdom
Job Descrption
Senior Marketing Communications Executive (Fixed Term Contract)
Department: Marketing
Employment Type: Full Time
Location: Cardiff, UK
Reporting To: Marketing Director
Description
Creating Safer Workplaces for Everyone.
We want to create a better working world by building a global network of responsible buyers and suppliers. Alcumus SafeContractor takes the pain out of compliance for over 50,000 organisations globally, helping them protect their people, their operations, and the planet. We support our network of hiring clients, suppliers, and contractors by keeping them compliant with the standards that matter most, from health and safety and sustainability to ethical behaviour.
The Senior Marketing Communications Executive will support the growth and professionalisation of Alcumus SafeContractor’s email and social channels, ensuring that it delivers maximum revenue generation for the division. If you are an exceptional commercially minded copy writer and looking for your next challenge, this could be the role for you!
*Please note that this role is being offered on a 12 month fixed term contract to cover a period of maternity leave.* Application deadline date - 12th February 2024.*
What that means day to day
You will be responsible for driving the success of Alcumus' email and social media channels for our product portfolio, maximising engagement and revenue generation.Working closely with the wider marketing team, you will ensure that we have a carefully planned contact schedule that delivers engaging and value-add communications to our customers and prospects.
You will also ensure that our email and social channels support our premium market positioning; and will work closely with our design studio to ensure that the that the style, tone of voice and format of our communications are consistent and aligned with the Alcumus SafeContractor brand.
- Writing and building engaging email journeys (via Hubspot) and social posts and working closely with Marketing Managers to ensure that channel performance is continuously monitored, reviewed and optimised for maximum revenue generation.
- Completing pre-flight checks to ensure that the quality and accuracy of communications is prioritised at all times.
- Ensuring we have relevant, personalised email journeys in place to acquire, retain and win back lost customers.
- Utilising Hubspot to score email and social content to help progress customers from prospects to leads.
- Managing a monthly divisional newsletter which is to be segmented by audience with the aim of engaging existing customers and progressing prospects to leads.
- Developing a communications schedule to provide visibility of the communications that our customers are receiving at any point in time.
- A/B testing, reporting on performance and facilitating continuous improvements for our email and social channels.
- Monitoring industry trends and developments to ensure we are leading the way in our use of email and social media.
- Working closely with the wider marketing team and key stakeholders to share information, drive best practice and facilitate continuous improvement.
What you’ll need to be successful
You will have a strong marketing background with a focus on copy-writing with demonstrable experience in delivering high performing email and social campaigns. You will be a customer-centric individual with great understanding of customer journeys. An analytical mindset is crucial, with an ability to measure and improve performance. You will have experience in a similar commercially focused role, with an understanding of how email and social can drive revenue generation. Attention to detail is essential, with a passion for delivering excellence, with a results-driven mindset. You will have an understanding of how email and social complement other marketing channels.Desirable:
- Formal email and social media marketing training.
- Hubspot proficient- with a desire to continuously develop own knowledge.
What you'll get in return
Alcumus has a hybrid workplace policy, where you will work from the office 3 days per week. We want you to be able to do your best work here. We emphasize providing many ways to support our team to do their best work and below are some of the perks and benefits we offer:Personal Health & Wellbeing / Benefits
>🍼 Enhanced Parental Leave
>🌴Generous annual leave
>🏥 Healthcare Plan
>💟 Annual Giving Day – an extra day to give back to yourself or your community
>🚲 Cycle-to-work Scheme
Future Planning
>💰Pension scheme with employer contributions
>🧬 Life Assurance – 3X base salary
>💸 Rewards Program – access to discounts and cashback
>🏫 LinkedIn Learning License for upskilling & development
Interested but don’t feel you meet all the requirements?
Our recruitment team assesses and reviews all applications against the role and business needs. We believe in people having transferable and soft skills and want you to know that we do consider where an individual might not meet all the criteria, but have the aptitude and capability, nonetheless. Our priority is to ensure we set people up for success. We will make a final call based on our determining whether we can offer the necessary support to upskill or provide the developmental support needed for you to get the best out of this opportunity with us!
Bring Your Whole Self to Work.
Alcumus is proudly an equal-opportunity employer. We are committed to ensuring that no candidate is discriminated against because of gender identity and expression, race, disability, ethnicity, sexual orientation, age, colour, region, creed, national origin, or sex. We are dedicated to growing a diverse team while continuing to create an inclusive environment where everyone feels safe and empowered to be themselves.
What you can expect if you apply:
- A response to your application within 15 working days
- An interview process consisting of:
- An initial discovery call with the recruiter
- A first stage interview via Microsoft Teams
- Additional interview (likely face to face) with the stakeholders you’ll be working with closely in the role
Complete form below to directly Send your CV / Linkedin Profile to Senior Marketing Communications Executive (Fixed Term Contract) at Alcumus.
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