At TOCA, we are passionate about people and the power of sport. We believe in creating an environment that becomes the “third home” for our guests — where they learn, where they live, and where TOCA becomes the place where they play. Whether they’re kicking a soccer ball for the first time, focused on finding their best, or rediscovering their passion for the game, we are here to support and guide them every step along the way. Everyone deserves the opportunity to experience the joy and fulfillment that sports can bring, regardless of background and skill levels. Our ultimate goal is to create a consistent and amazing experience for everyone who interacts with TOCA, whether it is our dedicated team members or esteemed guests.   

What makes a TOCA Teammate? An individual that seeks to...

• Play Hard
• Care Deeply
• Grow Together
• Strive for Excellence
• Create Awesome Experiences

Job Highlights:

Reports To: General Manager

Location: Atlanta, GA

Compensation:  Competitive salary with bonus opportunities

Benefits: Health, Vision, Dental, 401K, and Paid Time Off 

Position Overview:

We are seeking an experienced and dynamic D-BAT Training Manager for the TOCA Training Facility who will lead our Baseball and Softball Training experience ensuring its smooth operation and success. D-BAT is the baseball and softball franchise arm of TOCA with a variety of product offerings including private lessons, camps and clinics, cage rentals, and batting cage credits. Our goal through D-BAT, is to provide a quality teaching environment to enhance the baseball and softball experience for players of all skill levels on their path to reaching their goals.  A successful candidate in this role is passionate about baseball and softball, can take ownership of their department by providing a welcoming and engaging environment for players, parents, and staff, embodies our core values, and thrives in a fast-paced people-filled setting.

Role Scope & Responsibilities:

Community Marketing & Sales Enablement (50% of role scope): 

• Monitor and manage the program budget, including revenue, expenses, and financial reports.
• Establish a monthly business plan to achieve session, client, and financial targets.
• Utilize CSAT, NPS, Referrals, and Birdeye Reviews to retain and grow the existing client base.
• Contribute to positive YOY and month-over-month growth of the program.
• Explore opportunities for cost savings and revenue generation.
• Build and maintain relationships with parents,  community organizations, and local baseball teams and coaches.
• Increase Leads, Guest Traffic, and Drop-Ins through community partnerships and cross-promotions.
• Utilize sales initiatives and marketing collateral to drive lesson and member enrollments. 
• Update the D-BAT Lessons Whiteboard to track month-to-date performance and forecast weekly program commitments. 
• Follow up with dropped clients to identify any trends contributing to turnover.
• Execute a specific plan to “Win Back” past clients from previous seasons.

Operational Excellence (25% of role scope): 

• Commit to servicing a minimum of 10 Free Promotional lessons weekly.
• Tailor training plans to meet the needs and long-term development of the player.
• Uphold our service commitment to maintain a clean and clutter-free, friendly and outgoing, well-maintained, and visually appealing environment.
• Review the Instructor Performance Report with staff on a weekly basis.
• Meet with the General Manager weekly to review and develop a plan for guest and client recovery.
• Update the Daily Session Schedule to identify rebooking and client retention opportunities.
• Enforce D-BAT training standards through session quality and experience reviews.

Leadership & Team Development (25% of role scope):

• Recruit, train, and supervise baseball trainers.
• Provide ongoing support, feedback, and professional development opportunities to staff.
• Lead bi-monthly trainer education meetings to impact lesson quality and experience.
• Ensure trainers are active, energetic, and engaging in interactions with clients.
• Complete Lesson Experience Reviews with each trainer on a monthly basis.
• Ensure that all trainers adhere to safety protocols and facility policies.
• Develop trainer business plans monthly focused on discussing player goals and client development.
• Confirm trainer availability and schedules are in line with the labor model and to budget.
• Partner with internal stakeholders to provide an exceptional onboarding experience for trainers throughout their first 90 days.
• Review the Trainer Performance Report with staff on a weekly basis.

TOCA Culture:

• Champion and uphold our core values of excellence, integrity, innovation, and community to create a culture that resonates throughout the facility.
• Work with leadership to create and maintain a unified culture as well as a high level of staff engagement throughout the center.

Qualifications & Experience:

• Bachelor's degree in Business Administration, Management, or equivalent experience.
• College or Professional playing or coaching experience required
• Previous experience providing individualized, private training is preferred.
• Have a strong understanding of the local baseball and softball community, including recreational, travel, and school programs.
• Ability to work cooperatively and effectively with different personality types as well as other departments, vendors, and clients.
• Excellent organizational and scheduling abilities.
• Availability for full-time work including weekends and holidays.
• Financial acumen and the ability to understand, consider, and assess the financial impact of decisions.
• Ability to kneel, bend, reach, climb, and stand for long durations of time.
• Ability to move and lift equipment and supplies of 30+ pounds.
• Outstanding interpersonal and communication skills to engage with visitors, staff, and stakeholders.
• Passion for creating an inviting and welcoming environment that aligns with TOCA values.

Benefits:

• Competitive salary and performance-based incentives.
• Opportunity to lead a department in a dynamic and innovative training facility.
• Contribution to the growth and development of local baseball and softball talent and community engagement.
• Positive and supportive team culture that values continuous improvement and excellence.

TOCA Football, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.